aircannonsinc Chapter 370 The Panic of Taikun Electric
Chapter 370 The Panic of Taikun Electric
Do you think this will work?
After much deliberation, Liu Jun finally sighed.
"Whether it works or not, it has to work. We have no other way."
If we use Qualcomm, we will become the next Motorola or Nokia in the near future.
Using a transceiver chip, at least you can stay at the card table.
Besides, although $160 is a bit expensive, we can still maintain our price.
As long as we can maintain our position in the high-end market in America, negotiating distribution channels will be much easier.
"What about ZUK? Do we still need to take our ZUK?"
This may seem like a question, but the answer is already quite clear.
"Transsion says their production capacity is insufficient. If we start developing two new models at the same time... Mr. Yang, the market is too unstable. Should we use the most advanced technology then?"
The person on the other end of the phone nodded. That was a good idea, after all, it could save a lot of research and development costs.
If Motorola sells well, then...
"Let's take Motorola first, and then talk about Zuk. But come back and discuss it with President Liu first."
After hanging up the phone, Liu Jun and the others immediately stood up.
Liu Jing remained silent throughout the journey. He recalled when Lenovo acquired IBM's PC business a few years ago, and the whole world was saying that Lenovo had gone crazy.
After all, it was just a pile of garbage.
The result was precisely that lack of reputation, and that transaction became the most successful case of Chinese companies going international.
He thought acquiring Motorola would become another legend, and this time many media outlets had changed their opinion of them, saying they would win...
The result was such a mess.
…………
A week later, Lenovo officially responded to Transsion:
"Confirmed purchase of 50 Taishan 710 chips in the first batch, at a unit price of US$180, for a total amount of US$9000 million."
However, the condition was that the industry needed to assist Motorola in completing the motherboard design and driver adaptation for the Taishan 710, and provide a full set of development tools and technical support.
After reading the fax, Liu Fang handed the paper to Huang Tianya.
Huang Tianya took a look and was instantly dumbfounded. Had the other person taken the wrong medicine?
He wants the whole set of development tools? How can he be so shameless?
However, his fingers paused at this number.
"50 units. Currently, we predict that Motorola's flagship phone sales next year will only be 500 million units."
This is only one-tenth of the production capacity, but it's still quite meager.
Motorola's sales plummeted from 3000 million units in the US market during Transsion's era to just one million units. If they don't figure this out, they might really only have 500 million units left next year... or even worse.
"Do you think we should accept it or not?" Liu Fang's eyes suddenly lit up, and she put the report back on the table.
"Answer it, why not?" Huang Tianya agreed very readily.
"At a price of $180, we have a gross profit of 240%, and the cost of technical support is not high. Our Taishan 710 SDK is already very mature."
Moreover, once Motorola started using our chips and the high-end market started to improve, they would never be able to go back to Qualcomm.
Furthermore, we can provide foolproof training. Once we've thoroughly outmaneuvered their engineers, the cost of migrating the platform will become too high, and we'll lock them in.
"Aren't you afraid that they'll use the Taishan 710 and then go back to negotiate a lower price with Qualcomm?"
Huang Tianya shook his head, quickly stood up, and apologized with a smile:
"Sister Liu, stop teasing me!"
You know exactly what Qualcomm is like.
Moreover, given Motorola's current size, Qualcomm really isn't worth bowing down to.
What they really care about are Lenovo's competitors. They see Motorola using 14nm chips, which are a bit more expensive, but the market response is supportive. What will they think?
"Okay, I'll stop teasing you."
However, this priority needs to be changed. Their own products should definitely be first, followed by Honor in second place, and Motorola and other customers in third.
Huang Tianya organized the report and sent it to Liu Jun, who responded quickly...
After all, no matter how good a partner is, they can't compare to your own products. This is the biggest drawback of choosing Transsion, but who can argue with that when they hold the technological advantage?
There's no comparison! We can only accept it...
…………
TSMC is also very worried. Although they don't understand why their yield rate is so high with four-exposure technology, the news has already reported on it in 30 minutes, so Transsion must be planning something big next.
However, Morris Chang comforted himself, thinking that even if the other party used inferior technology, increasing production capacity wouldn't be easy, and they still had a chance...
However, on September 1st, Transsion Semiconductor directly announced that it would open its 22nm foundry service.
There was no official announcement this time; only customers who had already placed orders and major mobile phone manufacturers were notified.
The only other change was the addition of a line of text on Transsion's official website's OEM service page:
"22nm process, available in Q4 2013."
$1900 per wafer.
We promise a yield rate of no less than 80%; if the yield rate is below 80%, we will not charge for any damaged parts.
Although the news has not been officially announced, fans are already excited.
It was initially discovered by a tech enthusiast who, while searching for new product information on Transsion's official website, casually refreshed the Transsion Semiconductor page...
Then I got excited, and sure enough, the 100% domestically produced 22nm process was here.
#Transsion opens up 22nm process#
#28nm globally leading?#
While 22nm cannot compare to Transsion's own 14nm, which is an unattainable cutting-edge technology, it is a whole generation ahead of the 28nm used by the vast majority of chips currently.
Power consumption is reduced by at least 30%, performance is improved by 20%, and area is reduced by 25%.
This is the generational gap described in textbooks.
And most importantly, there's the price.
台积电目前28nm的12寸晶圆代工价格大约是1200美元，传音22nm的12寸晶圆代工价格只有1900元。
Compared to the outrageous price of 14nm, this price seems to offer excellent value for money.
Moreover, if we take into account the cost per chip resulting from yield and area reduction, the actual cost per chip is almost the same as or even slightly lower than that of TSMC.
Because the area of a 22nm chip is smaller than that of a 28nm chip, approximately one-third more wafer can be cut from a single wafer.
Buying better technology at a slightly higher price seems to... usher in a new era for domestic semiconductors?
Will a flourishing of diverse talents follow?
If the Taishan 420 chip were made using 22nm, its area would likely decrease from 88 square millimeters to 66 square millimeters.
Approximately 880 wafers can be cut from one wafer.
At 1900 yuan, each piece costs less than $2.16, and his classic slingshot is priced similarly.
Many people have calculated that Transsion is truly a conscientious company...
They simply couldn't believe the result.